Author Archives: Liza Blue

Robert McNamara and Me

  My first brush with greatness came in the mid-1960s on a Utah ski vacation that overlapped with Robert McNamara and his family.  As a preteen, I was only vaguely aware of the man.  My parents, who still had complete … Continue reading

Posted in What I Did | 2 Comments

Podcast: Robert McNamara and Me

As a 12-year-old, speaking truth to power Share: Follow Liza Blue on:

Posted in Podcast, What I Did | Leave a comment

Marketing Unplugged: Super Foods

Going to the grocery store can be a dreary chore, so I reframe the trip as a contest of wills between me, the wily consumer, and marketers, eager to suck me in with their coveted eye-level shelf-space, flashy packaging and … Continue reading

Posted in Marketing Unplugged | 2 Comments

Podcast: Marketing Unplugged: Superfoods

http://www.fanagrams.com/blog/wp-content/uploads/2017/09/Super-Foods.mp3Podcast: Play in new window | DownloadSubscribe: iTunes | Android | RSSWhat the hell is a superfood anyway.  Turns out it is nothing. Share: Follow Liza Blue on:

Posted in Marketing Unplugged, People Sitting in Front of Me, Podcast | Leave a comment

The Dumbest Player on the Hockey Team

Last month Nick and I spent 36 hours in the clutches of the Marquette General Hospital in the Upper Peninsula, Michigan, investigating his fleeting episode of chest pain, which turned out to be nothing more than a flush of heartburn.  … Continue reading

Posted in Pot Pouri | 1 Comment

Podcast: Dumbest Player on the Hockey Team

http://www.fanagrams.com/blog/wp-content/uploads/2017/08/Dumbest-Player-on-the-Hockey-Team.mp3Podcast: Play in new window | DownloadSubscribe: iTunes | Android | RSSWhat was the physician thinking when he put this into the medical record? Share: Follow Liza Blue on:

Posted in Podcast | Leave a comment

Lists: Reasonably Flat Surfaces That Could Be Used for Forced Idleness Advertising

The airport experience is nothing but sequential moments of forced idleness.  As we stand numbly in security lines or fidget at the gate, our weary eyes dart around looking for stimulation.  Marketers have obliged.  Every available surface is slathered with … Continue reading

Posted in Lists | 2 Comments

Lists: Reasonably Flat Surfaces That Could Be Used For Forced Idleness Ads

http://www.fanagrams.com/blog/wp-content/uploads/2017/07/Flat-Surfaces-for-Ads.mp3Podcast: Play in new window | DownloadSubscribe: iTunes | Android | RSSMarketers view forced idleness, such as standing in  lines, as an opportunity for advertising.  The airport experience, where ads are slathered onto every flat surface, is the epitome of … Continue reading

Posted in Lists, Podcast | Leave a comment

Only to Find Gideon’s Bible

My family rarely stayed in hotel rooms when we were kids, so when I first saw a Gideon Bible I thought that it had been left by a previous occupant named Gideon.  I thought nothing more of it until 1968 … Continue reading

Posted in Pot Pouri | Leave a comment

Podcast: Only to Find Gideon’s Bible

http://www.fanagrams.com/blog/wp-content/uploads/2017/06/Only-to-Find-Gideons-Bible.mp3Podcast: Play in new window | DownloadSubscribe: iTunes | Android | RSSWho are these Gideons and why do they keep leaving their Bibles in hotel rooms? Share: Follow Liza Blue on:

Posted in Podcast, Pot Pouri | Leave a comment