![\"tropicana\"](\"https:\/\/www.fanagrams.com\/blog\/wp-content\/uploads\/2015\/11\/tropicana.png\")
<\/a>The ads for competitor Simply Orange feature the gravitas voice of the actor Donald Sutherland who intones, \u201cWe start with nothing and then we add nothing \u2013 shocking I know \u2026 there is no freezing, no flavoring or concentrating.\u201d The absence of freezing and concentrating is another jab at frozen concentrated orange juice, but the \u201cno flavoring\u201d is work-around dissembling at its best. \u201cNever from Concentrate\u201d orange juice first undergoes deaeration to prevent oxidation, thus allowing storage for up to a year in aseptic tank \u201cfarms.\u201d Much of the flavor of the orange juice is lost in this process, and thus must be added back prior to bottling. Orange juice processors use \u201cflavor packets\u201d that are developed in separate facilities and can be manipulated to provide a specific taste. Because the flavor packets consist of oils and compounds that are derived from oranges themselves, the FDA does not consider them additives. Hence the claim of \u201cno flavoring\u201d dissembles closer to a lie than the truth, but is perfectly legal according to the FDA.<\/p>\nThere is a sticker at the top of Simply Orange jugs that says \u201cfresh taste guaranteed.\u201d This would seem to fall into the category of the FDA prohibition of \u201csensory modifiers\u201d on the label, but I sense the cleverness of the labelers. This sticker is essentially a \u201cfreshness\u201d seal that breaks when the jug is opened. Here is the work-around. A freshness seal is not considered part of the label.<\/p>\n
The restaurants Panera and McDonald\u2019s now advertise products made from \u201cfreshly cracked\u201d eggs. Calling on my grade school grammar, \u201cfreshly\u201d is an adverb and thus only modifies the adjective \u201ccracked\u201d and not the egg. But how else can you crack an egg? But I broaden my thinking and realize that these chains are struggling to make a distinction between frozen eggs or \u201cliquid eggs.\u201d Subway proudly states that their bread is \u201cbaked fresh\u201d every day. Even though this statement is grammatically incorrect (adjectives cannot describe verbs), I know that \u201cfresh\u201d only applies to the baking and not the dough, which could be left over from the last ice age.<\/p>\n The bag of Crystal Farms hash browns in the dairy case states that their product is made from \u201cfresh potatoes,\u201d a confusing concept since one of the singular attributes of potatoes is that they can be stored for months. When are raw potatoes no longer considered fresh? Then I realize Crystal Farms is distinguishing their product from frozen potatoes, or some sort of dehydrated potatoes that have been sculpted back into the shape of hash browns. However, I also notice that the package label states that \u201csodium bisulfate has been added to maintain freshness,\u201d and I am back in the land of oxymorons.<\/p>\n I spot a tub of processed ham that is labeled \u201cDeli-fresh.\u201d The United States Department of Agriculture, which regulates meat and poultry, requires that labels distinguish among fresh, cured or frozen. However, the USDA provides the following exception:<\/p>\n \u201cGenerally, trademarks, company names, fanciful names, etc., containing the world \u201cfresh\u201d are acceptable \u2026 provided the term is used in such a manner that it remains clear to the purchaser that the product is not fresh.\u201d<\/p>\n Basically, the USDA is saying that the word \u201cfresh\u201d can be used as long as it is clear that it is a lie.<\/p>\n It is autumn and as I walk through the produce department I spot a small jug of truly fresh apple juice with the label \u201csqueezed in the store.\u201d As appealing as this concept is, the container contains the following warning:<\/p>\n \u201cThis product has not been pasteurized and therefore may contain harmful bacteria that can cause serious illnesses in children, the elderly and persons with weakened immune systems.\u201d<\/p>\n So now I understand. Fresh exists on a spectrum, ranging from its original meaning of raw or just dead, to a meaningless marketing term and finally to a dangerous premise. Where a product falls on this spectrum requires a heroic effort to undo the work-arounds.<\/p>\n However, on most days I look to the grocery store as a respite from critical thinking. My only solution is to chant the serenity prayer as I wander down the aisles.<\/p>\n God grant me:<\/strong><\/p>\n Serenity<\/strong> to accept the fact that without a relentless and expensive effort to eat local and to eat raw or just dead, I will remain dependent on the industrial food industry. Serenity<\/strong> to accept that I will occasionally succumb to a guilty-pleasure bag of cheddar-flavored potato chips or Stouffer\u2019s frozen spinach souffl\u00e9.<\/p>\n Courage<\/strong> to change my causal approach to food selection and courage<\/strong> to engage in a daily contest of wills with food industry\u2019s work-around experts.<\/p>\n Wisdom<\/strong> to know the difference between the dictionary and marketing definition of \u201cfresh\u201d to understand that marketers have manipulated and pummeled the word into meaninglessness, to know that there is something rotten about the designations of fresh like, fresh baked, fresh taste, farm fresh, fresh picked, deli fresh, fresh steamed or fresh frozen. Wisdom<\/strong> to know the difference between regulated nouns and unregulated adjectives and adverbs, to know that chocolately products are not made from chocolate, and that buttery is suspect. Wisdom<\/strong> to know the difference between chicken and a bag of frozen Teriyaki Chick\u2019n whose missing \u201ce\u201d signals that it isn\u2019t even chicken.<\/p>\n Marketers go to any contrived lengths to add the word fresh to a product\u2019s ****,<\/p>\n So beware of the work-arounds that certainly lurk behind this simple claim.<\/p>\n Fresh describes the baking, not the dough whose origins have been long forgotten<\/p>\n And fresh frozen might only **** the catch was chilled before it became rotten.<\/p>\n I despair over before food labels that raise dissembling to levels never seen before.<\/p>\n So I just chant the serenity prayer, say ****, and only then enter the store.<\/p>\n *<\/p>\n *<\/p>\n *<\/p>\n *<\/p>\n *<\/p>\n *<\/p>\n 8<\/p>\n Answers: Name, mean, amen<\/p>\nFollow Liza Blue on: What would our economy be like without the work-around \u2013 a critical job niche that has employed some of the most creative minds. Intricate cross functional teams immediately spring into action whenever a new law or regulation is introduced, charged … Continue reading <\/a>With freshly opened eyes, I scout out other examples in the grocery store and TV ads. What is my take away-away from all the fish labeled \u201cfresh frozen?\u201d Besides being a fine example of an oxymoron, I conclude that the phrase is merely a work-around contrivance to get the reassuring word \u201cfresh\u201d onto a label. \u201cFarm fresh\u201d is another alliterative descriptor with a vague meaning. The idea that something could not be \u201cfresh\u201d at its presumed point of origin is troubling. I wonder if there is a standard definition of the word \u201cfarm.\u201d The fast food chain Culver\u2019s amps up the alliteration by stating that their ingredients are \u201cfamily farm fresh,\u201d begging the definition of family in our current environment of blending and sexual fluidity.<\/p>\nAmen to that.<\/strong><\/h6>\n
The missing words in the following poem are anagrams (i.e. share the same letters like spot, post, stop) and the number of asterisks indicates the number of letters. Your job is to solve the missing words based on the above rules and the context of the poem. Scroll down for answers.<\/em><\/h6>\n
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